Rebranding website redesign and illustrations for one of the most underrated hidden gems of Toronto!
Brand Manager - Erick Dyquiangco, Rustle & Still
Website Developer - Muba Bashir, Freelance
Drove subscription sales through UI/UX and visual design; Over 25% of conversions originated from the personalized coffee quiz I designed.
Right on Bloor Street, Rustle & Still was once bursting with life on the inside, but the exterior and supporting branding elements did not reflect that. Additionally, their beans did NOT receive the glory they deserve.
I designed and launched an e-commerce platform offering coffee subscriptions with both pickup and delivery options, expanding access and increasing flavor variety, including a coffee quiz designed to help people pick the kind of coffee they would potentially like. I also led a brand refresh to align with the café’s intended tone: friendly, vibrant, casual, and fresh (which included exciting merch!).
